Check out the latest news & insights from Passion+ Media and our partners.
We ran $500 of display ads to our own landing page and watched what 150 clicks did with our funnel. Cold traffic ignored 'Book a Demo,' so we rebuilt the Fashion Wizard journey around one input — your brand's URL — and moved the email gate to the end, where there's something worth claiming.
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We ran $500 through our own product for our own brand. Here is the delivery and targeting breakdown. Geofence prospecting beat interest prospecting 6-to-1 on click-through rate, 0.43% versus 0.07%, with the same creative and publisher pool.
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We shipped a partner-facing MCP server for Passion+. Partners' AI agents can plan media campaigns with us directly, while every spend decision stays behind human approval.
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A $500 budget forces a choice: Meta ads or connected TV? A practical framework comparing what each channel proves, what it costs, and how to measure both honestly.
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A guide to the fashion and beauty audience segments that outperform demographic targeting in programmatic and CTV — what each segment is, where it over-indexes, and how to buy it from $500.
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Ten advertising ideas for fashion and beauty brands — from creator seeding to connected TV — with honest notes on budget, effort, and what each channel is actually good at.
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A beginner's video guide to programmatic advertising for growing brands, including connected TV, go-to-market strategy, and open-web campaign planning.
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Discover how the Passion+ Fashion Wizard helps fashion and beauty brands build audience-led CTV, online video, and display campaigns starting at $500.
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Passion+ Media and Infinite Analytics launch a groundbreaking suite of PMPs enriched with real-world movement data, enabling 80%+ match rates on high-value passion audiences.
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This summer the 2026 World Cup is a cultural takeover, far beyond the average sports tournament to an extent no other event can match.
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